The Model Mama

View Original

FEATURE FRIDAY: ASHLEY FREEBORN, FOUNDER OF SMASH + TEES

Hi truly amazing Mamas! I hope you all had an incredible week. It’s Friday and you know what that means… a new episode of The Model Mama Show is now LIVE (woo hoo!). It’s week 8 (already?!?) of our FEATURE FRIDAY series and I couldn’t be more excited to announce this week’s truly inspiring Mama. Ashley Freeborn, the Founder of the super comfortable and chic loungewear line called, Smash + Tess.  This savvy Mama hasn’t always been a fashion designer… prior to the launch of her company she was a teacher for over a decade and recently transitioned to working in corporate leadership. After feeling a major void in the loungewear market and searching for a new creative outlet, this fierce Mama teamed up with her own Mama to launch this empowering brand.

This amazing mother-daughter duo is ready to shake up the world of fashion. They built Smash + Tees around the idea that women should feel confident, beautiful and comfortable every minute of the day, no matter whether it’s spent in the boardroom, on a school run, or between the sheets after a day spent conquering the world. 

I love Ashley’s mission to create a brand that celebrates women of all shapes/sizes and is comfortable enough to wear in all stages of life: pregnant, nursing, every day, pre and post baby. Her Rompers are so versatile. They can be dressed up or down. I have her most popular style called, The Sunday. It’s so cozy and lightweight – I feel like I’m cheating the system by wearing this as clothing (but I love being a rule-breaker;). I usually pair mine with some chic sneaks, my quilted leather jacket and some sunnies for a casual day around town.

In addition to being such a creative innovator, Ashley is also a busy hands-on Mama to her beautiful daughter, Frankie. Originally from Vancouver, she is now a local here in La La Land, which has proven to be the perfect place for the growth of her company.

I had so much fun chatting with Ashley… tune in below for all her wise and practical insights on navigating Mommyhood and becoming an entrepreneur. Trust me, you’ll leave screaming GIRL POWER and needing a new romper in your closet. 

WATCH OUR FULL INTERVIEW HERE. Pull up a chair, kick your feet up, pour yourself a glass of rosé (come on, Mamas! It’s summertime #roseallday) and join our real conversation about juggling it all: motherhood, running your own business, but most importantly how to enjoy the journey

Some of my FAVORITE takeaways from Ashley:

+ Empowering women through fashion:

+ How to style a romper:

+ How to balance Motherhood and being an entrepreneur: 

+ Her favorite ways to relax:

+ Starts the day with me-time: